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Increase Text Link Ads Earning Potential

By: Jeff Alderson Many website owners are happy to make a trickle of money for their efforts, but others really want to push the envelope. If you fall into the latter category, you're not alone. To achieve a higher level of success, a lot of publishers turn to Text Link Ads. This can be a great option, but a little strategy should come into play to really make these ads pay handsomely.

Text Link Ads is a fairly well known website where site publishers and potential advertisers can sell or buy links on other websites or blogs. The affiliate program itself pays off very well for publishers who can make it work for them. Through this program, publishers can garner $25 for each referral of another publisher or advertiser that they manage to send to the TLA website. A referring publisher gets paid the $25 for each publisher that puts advertising scripts on the sites for a minimum of seven days. The program also pays out when potential advertisers buy a link. The payments come monthly through snail mail checks or via PayPal.

Although TLA's affiliate program sounds like an easy one to cash in on, it can actually take some work to realize big rewards. Strategy is often required to get visitors on your site go to TLA's and actually sign up for the program. Since they have to do this for you to earn money, working to increase conversion rates is very important here.

The first thing you can do to increase click through is to fix ad placement. Making sure these ads are visible and appealing can go a very long way. It's not a bad idea to make them stand out. Having a second link in another part of the page can work well, too. There's nothing wrong with duplication - especially if one ad is an actual box or banner and its duplicate is a text link.

Better ad placement is, of course, important, but there are other steps that can be taken to increase earning chances. Targeting the right visitors for conversions can also be important. Since publishers must sign up, gain approval and then run the ad script for the set number of day, they very likely should not be your focus. Target the advertisers instead.

Several options are available to help increase earnings through TLA. The best ideas are broken up into three areas: the placement of ads, compensating for banner blindness and self-run promotions.

If you really want your TLA program to be successful, you need to make sure visitors see the ads. Ideas here include putting TLA text links and banners at the bottom of each page or blog post, improving ad placement on the site overall and even including the ads linked in your sites "links" section. Rotating ads can be useful, too. Getting input on ad placement from friends, co-workers and online colleagues can be a very good idea, as well. It can pay to know what catches the eyes of others. Some site owners go as far as creating special TLA landing pages to make sure their campaigns stand out.

Compensating for web surfers' noted ad blindness is another issue that will need to be overcome. Some site owners create personalized banners that include statements about earning potentials and not the direct TLA information. These ads link to TLA's pages directly or to an onsite presell page instead. Adding a recommendations page with TLA's information and other affiliate programs can be useful, as well.

Promoting your TLA affiliate program is often one of the best ways to go. Some publishers use Adwords to send visitors to their presell pages, they buy forum signatures with their links included and they even hire bloggers to post about the program and include their referral links. Others create online activities to generate excitement.

Increase conversion rate is another issue. To do this, some publishers have created contests for those who sign up for TLA. Others have offered cash back programs and even special free ad pages for those who sign up for TLA using a site's referral link. The choices here are many. Creativity can really work wonders for obtaining conversions.

TLA's affiliate program is one that can pay out a great deal if it's worked to its best advantage. Taking the time to make sure ads are visible and that visitors are enticed to act can go a long way toward increasing revenues. It might take a little time, but the returns can be well worth it.

Article Source: http://www.lifeweightloss.com

About the author: Jeff Alderson is a Florida based software developer. He is an expert on search engine traffic. To boost profits, Jeff recommends using a keyword analyzer to find money-making keywords
This article is available as a unique content article with free reprint rights.

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