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Jeff Alderson's Articles

  • Choosing Keywords That Work
    For those new to website optimization, finding the right keywords can seem like the hunt for a proverbial needle in a haystack. In reality, the process isn't all that terribly difficult. As long as a few basic steps are taken and common sense is employed, even a beginner can come up with a good starting game plan for locating the right keywords.
  • The Value Of Opt-In Email Lists
    If you're a webmaster who isn't taking advantage of all that opt-in email lists have to offer, it's very likely you're keeping the door closed on some major revenue potential. Opt-in mail lists deliver some big advantages that many fail to notice.
  • The Unsung Value Of Opt-In Email Lists
    If you're a webmaster who isn't taking advantage of all that opt-in email lists have to offer, it's very likely you're keeping the door closed on some major revenue potential. Opt-in mail lists deliver some big advantages that many fail to notice.
  • Reciprocal Links Aren't The Only Way To Boost Traffic
    Incoming links to a website are like the gold of the Internet. These can help sites generate traffic, PageRank, search ranking and even revenue. The unfortunate reality is that not all publishers understand how to go about getting these incoming links established effectively.
  • Preventing Any Loss Of AdSense Profits
    Google's AdSense is a great tool for publishers to use to gain the chance of making extra money for their online efforts. Sadly, this particular program doesn't always function exactly as it's intended. If ads appear with a focus that's so far off a site's mark, fixing the issue can be vital for income potential.
  • The Ins And Outs Of Linkbaiting
    Internet publishers looking to increase their traffic numbers are likely to have heard of a new term that's making some serious waves. Linkbaiting has quickly become a big trend in driving traffic to websites. The practice's legitimacy is a matter of debate, but the truth is many of its concepts are rather useful.
  • Linkbaiting Can Be Fun And Very Rewarding
    Sure, linkbaiting has gained a bad reputation, but the reality is this practice is an effective means for boosting a site's traffic. Depending on which measures are taken to gain incoming links, the practice in and of itself isn't necessary illegitimate or bad either.
  • Understanding Why Alexa Rankings Are Important
    Getting a grasp on all the inside language involved in web publishing can be a challenge. Figuring out what numbers count and what don't for tracking a website's success can seem like an impossibility. Many publishers find it difficult enough to keep up with Google ranking. The sad reality is that this number isn't the only important one. Alexa ranking is also a valuable number to keep up with, especially if earning potential is important.
  • Understanding The PageRank Numbers Game
    A lot of web publishers think the fastest way for them to obtain a good PageRank or PR ranking is to entice websites with higher PageRank to link to them. The notion is that if a page with a higher PageRank gives a link, its PR will be passed on. Although this is true in theory, the actual process is much more involved.
  • Increase Text Link Ads Earning Potential
    Many website owners are happy to make a trickle of money for their efforts, but others really want to push the envelope. If you fall into the latter category, you're not alone. To achieve a higher level of success, a lot of publishers turn to Text Link Ads. This can be a great option, but a little strategy should come into play to really make these ads pay handsomely.
  • Maximizing A Blog's Affiliate Income
    Finding a wonderful new affiliate program that promises big money rewards can feel like hitting the lottery. Many who do sign up, send their referral links out to a few sources and put them on their sites and then sit and wait for the cash to start flowing.
  • How To Boost Affiliate Program Revenues With Presell Pages
    One would be hard pressed to find a website or blog owner who didn't want to make a little money for their efforts. On-site advertising, affiliate programs and product sales can be the answer. Unfortunately, all of these money-making prospects require visitors to physically do something for the site owner to realize a return.
  • Making Money With Domain Name Investing
    The practice of domain name investing is becoming a popular choice for those who want to make money on the Internet. This investment practice is fairly easy to get involved with and can pay off very well for a small investment. It is important to understand how it works to be able to open the door for big returns.
  • Tapping Into Traffic With Long Tail Keywords
    Locating a website owner who doesn't want to see an increase in traffic is something akin to finding a needle in a haystack. Increased traffic can equal more sales, more readers and more advertising revenue. Tapping into the power of long tail keywords has become the latest craze for making this happen, and rightfully so.


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